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hair detox

Try This Overnight Hair Mask for Hair Rehab

Whether you plan to rock the Classic Blue Pantone color of the year, or dye your roots neon in Billie Eilish fashion, it’s important to give your hair a little hair TLC. Here are some healthy hair tips and an overnight hair mask to help damaged hair heal.

 

A History of Hair Alteration

Although 75% of American women dye their hair, altering hair color and appearance is not a new concept. Ancient Egyptians used henna to tint hair red while Renaissance women bleached their hair using potassium or sodium hydroxide and sunlight. The Romans dyed their hair black by applying a paste of vinegar fermented leeches and sitting in the sun to let it bake. Permanent waving, invented by Charles Nessler in the early 20th century, used to be an all-day tortuous process involving hot borax solution which often resulted in scalp burns and even hair loss. Hair technology has come a long way since then but even today bleaching, coloring, relaxing, perming, and waving, all cause chemically-related hair damage.

Brief Hair Anatomy

To understand hair damage, you need to understand the basics of hair anatomy. The outer portion of the hair shaft is called the cuticle which acts as a protective and hydrophobic (water repelling) shield. The cuticle is responsible for the appearance and texture of the hair. Each cuticle is cemented to the inner portion of the hair, the cortex, in a downward, overlapping fashion. When the cuticles are healthy and aligned, they provide healthy hair with sleek and shine. The cortex is composed of keratin filaments bonded together by hydrogen bonds and strong covalent disulphide bonds which give the hair strength. The cortex is responsible for hair strength, elasticity, and structure and contains the melanin responsible for natural hair color.

The Science Behind Chemically Damaged Hair

Let’s talk about hair damage with an outside-in approach. Bleaching, coloring, perming, and relaxing hair rely on radical chemistry that physically alters the state of the hair. Chemical treatments remove the 18-MEA lipid found on the surface of the cuticle responsible for water repellency. When removed, the hair is less lubricated and absorbs water more easily resulting in frizzy hair and more breakage. Chemical treatments can delaminate cuticles from the cortex, causing them to lift, crack, or break off exposing the vulnerable cortex. This also means more trips to the salon to restore your fading hair color. Bleaching, coloring, permanent waving, and relaxing hair not only affect the integrity of cuticles but affect the integrity of the cortex. Chemical treatments break the disulfide bonds between the keratin filaments within the hair cortex resulting in decreased hair strength leading to hair breakage and the dreaded split end. Time to face the facts, all chemical treatments damage your hair. As Lizzo says, “Truth Hurts.” 

Hair Salvation: Hydrolyzed Protein

But don’t despair you can reboot your hair. You don’t need to spend your lunch break with a pair of scissors cutting away at split ends or wear VSCO girl scrunchies to prevent hair breakage or purchase silk pillowcases. Your salvation is in the form of hydrolyzed proteins, proteins that have gone through hydrolysis and been broken down into smaller amino acid sequences called peptides. Protein is made of amino acid building blocks that are cemented together in chains of a specific sequence. Hair is more than 90% protein, predominantly keratin protein, and when hair becomes damaged it loses some of its protein. The Chemical Conflict mask replenishes lost protein with hydrolyzed proteins. Hydrolyzed proteins are highly substantive repairing ingredients that can diffuse into the cortex and reestablish broken hair bonds restoring hair strength. This is the basis of “bond-building technology.” Hair strength, a consumer term, translates clinically to resistance to breakage. You obtain stronger hair by repairing the hair from within, the cortex, as well as on the surface, the cuticle.

Overnight Miracle Hair Mask: Chemical Conflict

The bond-building Chemical Conflict hair mask uses breakthrough reparative proteins to repair inside and out, bringing hair back to full health. The Chemical Conflict mask clinical results speak for themselves: 97% less split ends, 76% stronger, 184% more hydrated, 57.4% more shine, and 145.3% more flexible. Let’s meet some of the superstar proteins that provide these amazing results. Move aside wheat protein for some truly unique and efficacious alternatives.

Sustained Release Hydrolyzed Carob Protein

The Chemical Conflict mask contains a sustained release hydrolyzed carob protein that increases hair strength and elasticity and repairs damage caused by mechanical, thermal, and chemical processes. The hydrolyzed carob protein consists of varying sized peptides and free amino acids ranging from 300 Daltons to over 5,000 Daltons to both penetrate the hair cortex and envelop the hair shaft in a protective veil. The unique cationic matrix (positively charged encapsulation system) allows the active ingredient to remain on the hair fiber for an extended period. The hydrolyzed carob protein hair mask can actually give chemically treated hair more strength than virgin, healthy hair!

Biomimetic Hydrolyzed Keratin Protein

Biomimetic keratin protein is created through novel proteomics technology to match the amino acid sequence of keratin protein found in the cortex and cuticle of the hair. It elevates traditional keratin protein treatments to another level. Since it is biomimetic and replicates protein in the hair it targets the most damaged areas of hair allowing for intelligent repair. It improves hair porosity and keeps your hair color lasting longer.

Hydrolyzed Vegetable Protein

hydrolyzed vegetable protein penetrates the cortex of the hair to replenish lost protein and provide structure while lubricating the cuticles. It addresses three important aspects of healthy strength: tensile strength (elasticity), bending modulus (flexibility), and cuticle abrasion (lubricity). It delivers three times the strengthening as panthenol reducing damage caused by chemical treatments, environmental stresses, and styling practices. 

So don’t let the fear of hair damage limit your self-expression and confidence and visit any Village Salon to get some major hair rehab. Simply work SAVE ME FROM’s Chemical Conflict mask through damp clean hair as a nourishing overnight. After as few as three uses, studies have demonstrated an up to a 97% reduction in split ends. Now your lunch time can be for lunch!

Krissie Gerrard is a biochemist and cosmetic formulator for SAVE ME FROM Scalp + Hair Repair with a background in both research and development and product development. She partnered with leading contract manufacturers to develop skin and hair care brands including Bliss Color and Orlando Pita Play, directing both formulation and clinical testing. She worked as the senior formulation chemist at a contract manufacturer developing formulas for prestige brands found at Sephora and Ulta. She studied hair biology through the University of Cincinnati’s James L. Winkle College of Pharmacy and writes newsletter articles for the Society of Cosmetic Chemists.

SAVE ME FROM pushes her knowledge and expertise to the limit to formulate products with unique textures, specific hair concerns, new technology, and great clinical results. krissie.gerrard@envycc.

Why Your Hair Needs a Detox

Many people tend not to wash their hair every day for a variety of reasons. It can be to maintain your freshly colored hair, environmental consciousness to reduce water consumption (go you!), or simply the daily struggle to find time. Between perspiration from cycling and Pilates, using a can of dry shampoo to maintain your blowout on day 4, and exposure to smog and air pollution, your scalp is constantly on the defense. There is nothing wrong with forgoing the daily hair washing, but it’s important to do a deep scalp and hair cleanse. There is truth behind your scalp “getting used” to a shampoo resulting in the need to change your shampoo or routine. Some shampoos can become less effective over time. That’s when a clean hair treatment such as a clarifying mask comes into play. Heaven forbid we forget to wash off our makeup at night, but how often do we do a hair detox, and clarify and purify our scalp? Here’s why it matters and healthy hair tips and products we recommend.

Healthy Hair Starts with a Healthy Scalp

Healthy hair starts with a healthy scalp. Scalp buildup is the accumulation of a variety of substances on your scalp that can reduce scalp and hair health and growth. These substances include excess sebum, particulate matter from pollution, dead skin cells, and residue from hair products. Your scalp is viable tissue like your skin and undergoes similar biological processes such as desquamation, cell turnover, sebum production, and maintenance of its microbiome. Imbalances in these biological processes can negatively affect the health of your scalp and growth of your hair. Excess dead skin cells from desquamation can lead to flaking or clogged follicles while excess sebum can lead to irritation and inflammation. Microbes in your scalp microbiome, particularly malassezia, break down the sebaceous triglycerides into free fatty acids that irritate the scalp and lead to inflammation. Not only can it make your scalp as uncomfortable as Ricky Gervais’ Golden Globes monologue, inflammation damages the scalp and can impact the growth of your hair. Particulate matter from pollution such as smoke, urban dust, and phototoxic polycyclic aromatic hydrocarbons (PAHs) cling to hair and can degrade the hair structure as well as cause oxidative damage to hair follicles. This can lead to hair loss and reduced hair growth.

Product Buildup

In addition to environmental aggressors and biological imbalances, some scalp buildup is self-inflicted from our use of many hair products. Many styling products, such as pomades, hairsprays, and hair waxes, leave behind residue after washing which builds up over time. This buildup weighs hair down and can clog hair follicles. Water insoluble ingredients like waxes and silicones stay behind after rinsing, while polyquats are cationic and very substantive, sticking to the hair despite their water-soluble nature. With the amount of pomade and hairspray needed to achieve the 60’s volume look, a forecasted 2020 hairstyle trend, you may want to consider adding a buildup banishing hair mask to your routine. There are numerous scalp buildup culprits but the outcome is the same; decreased hair shine, loss of hair volume, irritated and flaky scalp, greasy and stringy hair, and in extreme cases hair loss and Sensitive Scalp Syndrome. 

Product Overload Detox Mask

SAVE ME FROM has created Product Overload, a buildup banishing, detox pre-shampoo mask to address these issues all while replenishing hair moisture instead of stripping. It’s so revolutionary it was voted as a finalist for Best Hair Product by Cosmoprof North America. The clinical results show hair is 108.5% more hydrated, 48.2% stronger, has 84.78% less split ends, and 59% more shine. Our warming pre-poo mask can also be used as a hair texturizer, making hair 138% thicker. Let’s peek behind the curtain and see what makes this product work.

Brazilian Black Clay

TThe technology centers on our sustainably produced Brazilian black clay, rich in titanium and other trace elements, to purify and detox the scalp without dehydrating your luscious locks. The black color is due to the natural minerals and oligoelements within. The Brazilian black clay removes excess oil, dead skin cells, and impurities on the scalp through capillary action, the same way paper towels work. It also includes European bioactive silt and peat to enhance the purifying process. By reducing excess sebum there is less lipid oxidation by microbes in the scalp’s microbiome and therefore less scalp irritation and inflammation. The black clay clinically reverses damage caused by chemical treatments and thermal stress by promoting hair softness and hydration, reducing hair breakage, and reducing scalp flaking.

Activated Charcoal

It includes two types of activated charcoal, black charcoal derived from bamboo and Binchōtan white charcoal derived from ubame oak, to remove impurities and product buildup. It has numerous micro pores that act as a magnet drawing out impurities, targeting particulate matter from pollution, and absorbing odor to clarify hair and scalp without disrupting the hair fiber.

Multi-Hyaluronic Acid

Hyaluronic Acid is not only beneficial to the skin but provides numerous hair benefits. To preserve hair softness and hydration a ratio of high and low molecular weight vegan Hyaluronic Acids is used to create a moisture barrier. These Hyaluronic acids create a sheath over each hair strand to increase hair volume while reducing frizz, shield from particulate matter and flatten and smooth the hair cuticle for suppleness and shine. Hair is better able to resist thermal and mechanical stress while maintaining hydration.

It’s worth noting that the Vanillyl butyl ether in the mask not only provides a warming sensation but enhances detoxification and aids in the delivery of nutrients to hair follicles through increased microcirculation.

Show your scalp some love by trying to SAVE ME FROM Product Overload now available within the Village Salon. It will refresh and reset your scalp to rejuvenate and revive your hair. 

 

Krissie Gerrard is a biochemist and cosmetic formulator for SAVE ME FROM Scalp + Hair Repair with a background in both research and development and product development. She partnered with leading contract manufacturers to develop skin and hair care brands including Bliss Color and Orlando Pita Play, directing both formulation and clinical testing. She worked as the senior formulation chemist at a contract manufacturer developing formulas for prestige brands found at Sephora and Ulta. She studied hair biology through the University of Cincinnati’s James L. Winkle College of Pharmacy and writes newsletter articles for the Society of Cosmetic Chemists.

SAVE ME FROM pushes her knowledge and expertise to the limit to formulate products with unique textures, specific hair concerns, new technology, and great clinical results. krissie.gerrard@envycc.